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Sinners’ Remarkable Box Office Performance

Sinners, featuring Michael B. Jordan and Hailee Steinfeld, has been making waves at the North American box office. By its 12th day, the film has grossed approximately $135 million, positioning itself just under $4 million away from surpassing A Quiet Place: Day One, which earned $138.9 million domestically. This achievement places Sinners on the brink of becoming one of the top three highest-grossing horror films in the post-COVID era.

RecordBreaking Second Tuesday Earnings

On its second Tuesday, Sinners earned a notable $6.9 million, marking the highest second Tuesday earnings for an R-rated horror film. This strong weekday performance indicates sustained audience interest and suggests the film’s potential to continue its successful run in the coming weeks.

Comparing with Other Post-COVID Horror Hits

In the landscape of post-pandemic horror films, Sinners is closing in on the domestic earnings of Five Nights at Freddy’s, which grossed $137.3 million. With its current momentum, Sinners is poised to surpass both A Quiet Place: Day One and Five Nights at Freddy’s, solidifying its status among the top-performing horror films since the pandemic.

Factors Contributing to Sinners’ Success

Several elements have contributed to the film’s impressive performance:

  • Star Power: The combination of Michael B. Jordan and Hailee Steinfeld has attracted a broad audience.

  • Original Storyline: As an original horror film, Sinners offers fresh content, distinguishing itself from sequels and remakes.

  • Positive Word-of-Mouth: Strong reviews and audience recommendations have bolstered ticket sales.

  • Strategic Release Timing: Releasing during a period with limited competition has allowed Sinners to capture a significant market share.